2011 Bend WebCAM Agenda
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Workshop Day: Thursday, September 29th |
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Oxford Hotel |
Phoenix Inn |
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Thursday |
The Ins and Outs of Social MediaModerator: Cassondra Schindler |
Creative Research +
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11:30a-1:00p |
Lunch is on your own today. Check out where to eat here |
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1:00-5:00p |
Local University Search & Social Workshop:
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Creative MomentumLynette Xanders |
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6:00-8:30p |
Brew Ha-Ha Party at Blacksmith RestaurantBrought to you by RKG, Smart Solutions, Raven Tools and SEMpdx |
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Conference Day: Friday, September 30th |
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Friday |
Registration and Continental Breakfast(Tower Theatre Lobby) |
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8:30-9:20a |
Opening Keynote – Tim Ash, CEO of SiteTuners(The Tower Theatre) The Four Pillars of Building Instant Trust Online Websites and landing pages face very real trust issues - they are a scary and uncertain unknown to most visitors. Before people will act or transact, their concerns and anxieties must be alleviated. But how can you do this online when you only have seconds to establish trust? In this provocative keynote, SiteTuners CEO Tim Ash, will show you how to effectively use the Four Pillars Of Trust and smooth the way to your online conversion goals. |
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9:20-9:30a |
Break |
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Track |
Geek (left brain)Oxford Back |
Super Freak (hybrid)Tower Theatre |
Chic (right brain)Oxford Front |
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9:30-10:45a |
Choosing Your Keyword Battles
Speaker: Todd Malicoat Moderator: Mark Knowles
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Harnessing Social Media to Build BrandsSpeaker: Andy Smith
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SEO From A to ZSpeaker: Andre Jensen Moderator: Lee Ladyga
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10:45-11:00a |
Break |
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11:00-12:15p |
Double Your Paid Search ROI
Speaker: Adam Audette Moderator: Mark Knowles
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Facebook Don’tsSpeaker: Will Scott Moderator: Lee Ladyga |
Modern Dog Gone Wild
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12:15-1:45p |
Lunch - Dine-around at downtown Bend restaurants with the voucher you get at check-in! Brought to you by 10 Below, Bourbon Street and 5 Fusion |
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1:45-3:00p |
Tools of the Trade
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Online ReputationSpeakers: Conrad Saam & Todd Friesen Moderator: Meg Thompson |
The Brand – and Re-Brand - OnlineSpeaker: Sarah Kotlova |
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3:00-3:15p |
Break |
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3:15-4:30p |
One Site, Many SizesSpeaker: Hans Sprecher Don't Listen, But Do Pay AttentionSpeaker: John Andrews |
Ask the Experts!Panelists: Melissa Jensen, Sarah Kotlova, Will Scott, Derrick Wheeler Moderator: Todd Friesen |
The Advent of Social Film:
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4:30-4:45p |
Break |
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4:45-5:30p |
Closing Keynote – Rand Fishkin (CEO, SEOmoz)(The Tower Theatre) Brought to you by The Social Business From 1999-2008, the practice of SEO stayed remarkably consistent. Research keywords. Create content. Build links. Rinse. Repeat. But online communities changed. Google changed. Searchers changed. And now, it's a whole new ballgame. A lot of what SEO was is dying, but something new is being reborn in its place, and those who will win the web tomorrow are following a different path than those who came before. |
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5:30-5:40p |
Raffle & Closing Announcements |
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| 7:30p | Flash your conference badge to get in for a showing of the Cannes Lions International Award Winning TV Commercials at the Tower Theatre. |
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| Saturday 8:30am - 5pm |
FREE EVENT: SharePoint Saturday Bend is an educational, informative, and lively day filled with sessions from respected SharePoint professionals and MVPs, covering a wide variety of SharePoint- oriented topics from beginning to advanced knowledge levels. Find more info here. |
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Speakers, topics and schedules subject to change. |
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